June 1, 2023 • 3 min read • Sponsored by Experian Ali Mack, head of TV and agency, Experian Major streaming video providers have recently made headlines by adopting new currencies for ad measurement, threatening Nielsen’s long-standing TV ratings monopoly. NBCUniversal, for example, has certified iSpot and VideoAmp as currencies for advanced audiences and formed the Joint
Category: Tech
Post
Post
How much content is too much? Agencies are starting to
Agencies are beginning to rethink their approach to creating content for clients, thanks to the growing volume of content and more intense competition for eyeballs these days. From using statistical analysis to influencer marketing strategies, the content business is changing as agencies evaluate the quantity, ethics and impact of the content they make for clients.
Post
Faraday Future’s FF 91 electric vehicles will cost as much
Faraday Future has officially launched its long delayed FF 91 electric vehicles, including a limited edition called the Futurist Alliance that carries a pretty hefty price tag of $309,000. As Autoblog notes, that's even more expensive than the $249,000 Lucid Air Sapphire, a "ultra-high-performance" EV with similar specs. The company's FF 91 2.0 Futurist model
Post
Google’s Pixel Watch 2 will reportedly have significantly improved battery
What complaints you had about the Pixel Watch's battery life might disappear with its sequel. Sources speaking to 9to5Google claim the Pixel Watch 2 will switch from Samsung's 2018-era Exynos 9110 to one of Qualcomm's much newer Snapdragon W5 models. Although the battery in the new smartwatch isn't supposed to be significantly bigger, the longevity
Post
Browse safely while accessing your streaming services all over the
Image: StackCommerce Who can blame you if you want to access your familiar US Netflix while you’re traveling abroad this summer? With Getflix, you can bypass online geo-restrictions while ensuring your privacy stays completely secure. Getflix is a DNS service that re-routes only connections of interest to overseas servers, thereby maintaining fast streaming speeds without
Post
Why Tears of the Kingdom is worse without item duplication
Enlarge / Finally, Link has enough diamonds to bling out every single one of his teeth. Nintendo Well, it was nice while it lasted. For a few weeks now, The Legend of Zelda: Tears of the Kingdom players have been able to use a surprising number of glitches to endlessly duplicate items, materials, weapons, and
Post
Best Wireless Bluetooth Boom Boxes for 2023: Portable Pool and
Why You Can Trust CNET Our expert, award-winning staff selects the products we cover and rigorously researches and tests our top picks. If you buy through our links, we may get a commission. Reviews ethics statement Planning a party soon? No get-together is complete without music. Check out CNET's favorite wireless Bluetooth speakers that pack
Post
Open AI ChatGPT’s New App Gets A Whopping 500K Installs
OpenAI is planning to expand ChatGPT to 11 new global markets. Although their latest launch was limited to the USA and iOS devices, the software crossed record-breaking installs of half a million in just 6 days. The research was conducted by data.ai, who not only found that the app has 500k installs but also confirmed
Post
Meta Conducts Another Round Of LayOffs; 6000 Jobs Lost
Meta is all set to conduct yet another round of layoffs that would impact 6000 jobs. This latest move is said to be part of their “Year of Efficiency” campaign, during which they plan to restructure the entire company to cut costs. This time around, the employees were well aware of the impending layoff. In
Post
Almost all ransomware attacks target backups, says Veeam
enjoynz - stock.adobe.com Some 93% of ransomware attacks go for backups and most succeed, with 60% of those attacked paying the ransom, according to a Veeam survey By Antony Adshead, Storage Editor Published: 24 May 2023 13:00 Data stored in backups is the most common target for ransomware attackers. Almost all intrusions (93%) target backups and in